Mar 10, 2008
FOR IMMEDIATE RELEASE

For more information, contact:
Sharna Ettenberg
BNC for AmberWatch Mobile
310.854.4800

AMBERWATCH FOUNDATION'S "BE SAFE!" EDUCATIONAL PROGRAMS TO BE BUILT INTO FLORIDA AREA HABITAT FOR HUMANITY PROJECTS

Broward County, FL. (March 7, 2008) – The AmberWatch Foundation has announced today a partnership with Habitat for Humanity’s Broward County affiliate to further the foundation’s cause in keeping America’s children safe from kidnapping and abuse. Through this unique partnership, the AmberWatch Foundation will work with the nonprofit housing ministry to educate families on the foundation’s popular and effective “Be Safe!” program as they settle into their new home provided by the organization.

The AmberWatch Foundation’s “Be Safe!” education program is the most successful safety curriculum to date in the state of Florida and teaches children ways to empower themselves and avoid potentially dangerous situations. This partnership between the AmberWatch Foundation and Habitat for Humanity of Broward County will help the entire family adjust to life in their new home and community, giving parents and children the ability to better protect themselves.

“The communities of Florida have truly embraced the “Be Safe!” program,” said Keith Jarrett, Founder and Chairman of AmberWatch Foundation. “We are thankful for the numerous organizations throughout the state, such as Habitat for Humanity, that are equally passionate about child and family safety and hope that communities nationwide will follow in Florida’s lead.”

Said Geoff Haynes, Vice President of Enterprise Development for AmberWatch Foundation, “The partnership between Habitat for Humanity of Broward County and AmberWatch Foundation is a groundbreaking effort to keep children safe in our communities. We look forward to continuing to grow these efforts and work together to educate families on personal safety.”

The AmberWatch Foundation designed their “Be Safe!” program after comprehensive research and examination on the most effective ways to communicate with children. It was concluded that the key in reaching the millions of children nationwide who are at potential risk of suffering abuse or abduction is to create and provide a safety education program with tools and tips that can easily be applied to school curriculums. Currently, “Be Safe!” is the leading safety education program in Florida and taught in schools and Boys & Girls Clubs by experts in law enforcement and child education throughout the state. Numerous police departments and boards of education have supported the program since its introduction in 2005, and this new partnership with Habitat for Humanity of Broward County will serve as just one more facet of an already successful program.

For more information on the AmberWatch Foundation or the “Be Safe!” education program, please visit www.AmberWatchFoundation.org.

About the AmberWatch Foundation:
Headquartered in Irvine, California, the AmberWatch Foundation is a national not-for-profit organization passionately dedicated to keeping kids safe from molestation and abduction through preventative education programs. Examples of such programs include “Be Safe!”, a turnkey safety education program presented in elementary schools by local active and retired law enforcement professionals. By 2008, the AmberWatch Foundation’s goal is to educate over 25 million elementary-aged children and their parents on how to identify potential endangerment scenarios and to stay safe at home and in their communities. For more information, please visit, www.AmberWatchFoundation.org.

About Habitat for Humanity of Broward
Habitat for Humanity of Broward is a non-profit, non-denominational Christian housing ministry, established in 1983, that has successfully built more than 250 homes significantly impacting the lives of more than 1,200 children and adults. Dedicated to eradicating substandard housing by building safe, decent, affordable homes in partnership with low and very-low income families in need, Habitat Broward will continue its mission by breaking ground on 37 new homes in 2008. Habitat for Humanity is not just about building homes, it is a catalyst for individual and community transformation. For additional information on partnership opportunities with Habitat for Humanity of Broward contact Becky Irwin, Development Director, at (954) 396-3030, ext. 211.

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